💵 Revenue Calculator
Calculate total revenue from price and quantity, compare multiple products, and project revenue growth. Essential for sales forecasting and business planning.
Revenue vs Profit — Key Differences
Revenue (also called "top line" or "sales") is the total amount collected from customers before any costs are deducted. Gross profit subtracts only the cost of goods sold. Net profit (the "bottom line") subtracts all expenses. A business can have high revenue and low or negative profit — revenue growth alone does not guarantee financial health.
Revenue Growth Rate Benchmarks
Early-stage startups often target 10–20% month-over-month growth (doubling every 4–7 months). Mature businesses typically grow 5–15% annually. SaaS companies at scale target 30–50% annual ARR growth ("T2D3" — triple, triple, double, double, double). For a physical product business, 20–30% annual revenue growth is strong. Use this calculator's projection feature to model what different growth rates mean for your 12-month trajectory.
People Also Ask
Total Revenue = Price per Unit × Quantity Sold. For businesses with multiple products, sum each product's revenue: Total Revenue = (P1 × Q1) + (P2 × Q2) + ... A price increase of just 1% increases revenue by 1% without any additional units sold.
Revenue is the total amount earned from sales before any deductions. Income (or net income) is revenue minus all expenses, taxes, and interest. Revenue is also called the 'top line' because it appears at the top of the income statement; net income is the 'bottom line.'
Revenue Growth Rate = (Current Period Revenue − Prior Period Revenue) ÷ Prior Period Revenue × 100. Month-over-month: compare this month to last month. Year-over-year: compare this month to the same month last year (better for seasonal businesses). Annual: compare this fiscal year to last fiscal year.